Meet our new Lincoln Liaison

20160825_153929Chris Harris has recently taken a position as the Lincoln Liaison at Montgomery Lincoln. Chris was a sales consultant for Montgomery Lincoln before accepting this position. He decided that his heart lies with serving our clients in both sales and service. Here is what Chris has to say about his new position.

Tell us a little bit about yourself. Where did you go to school? What do you like to do?

I am 20 years old and am originally from Northern Kentucky. I’ve lived in this area for 8 years and have been at Montgomery Lincoln for over 2 years. I went to Lebanon High School and proudly graduated a Warrior. I have an endless passion for automobiles and love everything from luxury sedans, performance coupes,  to full size trucks.

What exactly IS a Lincoln Liaison?

A Lincoln Liaison is the ultimate bond between a client and a phenomenal owner experience. As the Lincoln Liaison it is my responsibility to make sure our clients expectations are exceeded and that your dealership experience is memorable.

What do you like most about this position?

The best part of this position is being able to serve our clients  both before they purchase their new vehicle and long after they take it home.

How do you think you will be able to help serve our clients?

Having a position dedicated to the client experience is crucial to making sure that we provide an exceptional experience everyday. From our Star Linc™ Owner Loyalty Program to Lincoln’s new pick up and drop off experience, I will be able to work and improve on the things that mean the most to our clients. Being able to tie together the things that matter most in both sales and service will enable me to understand how to make a lasting impression on all clients.

Why Lincoln?

I chose Lincoln because it is an iconic luxury brand with decades of history. No other brand is as focused on delivering a personalized unique experience. The product is spectacular and I truly believe that the coming years are going to be something special with this world class luxury brand. In no way do I want to miss the future of Lincoln!

Posted in Sales, Service

Lincoln takes Center Stage

Posted in Sales

3 Reasons to Share your Employee Benefits

Untitled27Ford and Lincoln employees receive many benefits, but the one most often overlooked is the employee pricing (A/Z Plan) and the Friends & Family Pricing (X-Plan). Here are 3 reasons that you should share your benefits with others!
First, there is a difference in your employee pricing PIN numbers. As of this posting, if you are employed or are retired from the Ford Motor Company or the Lincoln Motor Company, you receive 4 A/Z Plan Pin numbers and 4 X-Plan pin numbers.  The A/Z Plan pin numbers are reserved for immediate family members only and can not be given to just anybody.

(except for a limited time, click here to find out how)

The X-Plan is for friends and family and it can be given out to literally anyone. Make no mistake, the A/Z Plan price is significantly better than X-Plan, but most of your friends will not be able to match the X-Plan price on a new Lincoln.
Now on with the reasons to share!
  1. Pride. Yes pride. You are employed by the best car company in America! All companies have their faults, but the Ford Motor Company did not take any bail out money, continued to build quality vehicles, and survived without bankruptcy through one of the worst economic times in our history. Shouldn't everybody drive Ford or Lincoln?
  2. Job security. Using all of your PIN numbers in the calendar year means that you did your part to increase production at the plants and you can feel good about the fact that you contributed 8 new vehicles to the total sales number!
  3. Enlightenment. Many of the people you meet still believe that Mercedes, BMW, and Lexus are better vehicles. This is simply not the case. One drive in the Lincoln MKZ, Lincoln MKC, Lincoln MKX, Lincoln MKS, Lincoln MKT, or the Lincoln Navigator will show them what they have been missing.
It will be hard not to smile when you see your family, friends, and neighbors pull PhotoGrid_2014-09-15_16_44_42up in a vehicle that you helped them drive at a special price.
For a limited time, you have a special PIN number that allows you to give you A/Z discount to a friend, but time is limited and there are restrictions!

Click here for more info!

Posted in Uncategorized

The 2016 Lincoln MKX has ARRIVED!!

Introducing the 2016 Lincoln MKX!

The completely redesigned 2016 Lincoln MKX has arrived and it is sure to be a game changer for the Lincoln brand. Inspired by airplane design, the new Lincoln MKX has been altered from the ground up and exudes the most modern interpretation of Lincoln DNA. Filled with state of the art 2016 MKX Sidetechnology and design, the new Lincoln MKX was created to fulfill all of your needs and fully integrate into your lifestyle.

The 2016 Lincoln MKX comes well equipped and has a starting MSRP of $39,025, a price that is $800 less than its predecessor! Standard equipment comes in the form of a potent V6 engine, heated Lincoln Soft Touch seats, a back up camera, rear parking sensors, and remote start! Optional features include Bridge of Weir Deepsoft leather, Lincoln Drive Control, a 360 degree camera, Revel Audio, panoramic vista moon roof, foot activated lift gate, lane keeping aid/assist, adaptive cruise control, pre-collison assist with pedestrian detection, adaptive headlights, enhanced active park assist, and twenty two way adjustable multi-contour seats!

Power in the all new MKX comes from one of two V6 engines. The standard 3.7 liter V6 packs plenty of power with 300hp and 280 lb.-ft. of torque, however the All new 2.7 liter Ecoboost V6 engine with 335hp and 380 lb.-ft or torque will blow you away! Whether you are seeking a smooth, comfortable ride or a fun, sporty crossover, the 2016 Lincoln MKX has it all and insures that the future of the new Lincoln Motor Company is bright!

Posted in Sales

Lincoln Brand Champion, Greg Gaver tells all…

Greg Gaver is the Brand Champion for Montgomery Lincoln and has recently received a well deserved promotion to Internet Manager. I chose to interview Greg in this post so that you have the opportunity to get a glimpse inside the life of a long term employee of Montgomery Lincoln.

How long have you been with Montgomery Lincoln?
I started on April 25, 2005, so I just passed my tenth anniversary.

What is special to about Lincoln as a company?
My dad always told me about how much his father wanted a Lincoln Continental. That put Lincoln in a special light for me. He passed away before he could realize that dream, so the impending reintroduction of the Continental has special significance to me.

GregHow have you seen the brand change over your time with Lincoln?
I’ve certainly seen a renewed interest in Lincoln from the Ford Motor Company. They seem focused on placing Lincoln back at the top of any luxury conversation. I recently spent some time in Dearborn, MI with Roger Henson and over 100 other Lincoln Brand Champions. I was blown away by the efforts being put into not only the Lincoln vehicles, but also the level of service that we provide at the dealership level.

What do you enjoy doing in your time away from the dealership?
I have two daughters, and spend as much time as I can with them. They are both in a few different activities that keep us on the go. Personally, I enjoy playing soccer and running. I just completed my first Flying Pig Half Marathon, my third half marathon in total. I typically have music playing around me, and try to make some music of my own every now and then.

Posted in Sales

5 things you should know about your car before winter gets into full swing

When really cold weather hits, we are usually surprised that our vehicle does not perform as well as it did when it was warm outside. Service Manager Steve Wolf from Montgomery Lincoln says that there are 5 things that everyone should check before old man winter comes knock’in.

20141215_152703First, you should always check your tire pressure. The correct tire pressure for your vehicle is located on the front door jam and should be monitored throughout the season. As the weather gets colder, tires tend to lose air, and that can make them more susceptible to a blowout.

The second thing that you should check is your tire tread depth. In order to get good traction in snowy conditions, your tire tread depth should be at least 6mm across the tire. Most accidents on slippery surfaces can be avoided simply by replacing some balding tires. “We sell more tires and have the best deals on tires in the winter because people want to feel safe.”, said Steve, “Your tires are like your shoes, you need tread on them or else you will slide around.”

The third thing that you should check is the anti freeze in your vehicle.  Most people think that if their antifreeze goes to 0 degrees that they are fine for the Cincinnati winter, but they couldn’t be further from the truth. Steve warns that the windchill that is generated by driving a vehicle 65-70 miles per hour can drastically impact your vehicle. Steve recommends that your antifreeze be rated at -30 to -40 degrees to withstand the cold Cincinnati winds

The fourth item that needs attention is your wiper blades. There is nothing worse than having poor wiper blades on a snowy night. Steve recommends that you raise your blades off of your windshield if you know that a big snow is coming. This will keep the rubber from sticking to the glass and prolong the life of your wipers.20141215_153652

Lastly, Steve says that the most often forgotten item for winter is the partner to your wiper blades. Your windshield washer fluid must also be rated for below zero temperatures. Using water or a cheap fluid will greatly increase the chance that your reservoir will freeze and crack.

Steve Wolf has over 30 years of automotive experience and knows what it take to keep your vehicle on the road. Feel free to stop by with any questions and receive a free winter blend washer fluid top off before Winter hits!


Posted in Service

Leasing Part 3


How to pay less sales tax when buying a new car

Gold CoinsNobody likes to pay taxes, but how would you feel if you consistently paid MORE taxes than you should? I live in the state of Ohio and when you buy a new car, you pay the sales tax required by the county that you live in on the full selling price of a new car BEFORE rebates are deducted. On a $20,000 vehicle, the sales tax can be as high as 7% making the total tax amount $1,400! Statistics show that the average person trades vehicles every 36-48 months. That means that you pay the fPhotoGrid_2014-09-15_16_44_42ull sales tax on every vehicle and only use about half of its value. One way to avoid this costly scenario is to lease a vehicle.
On a lease, you only pay tax on what you use. In my example, we will be looking at a $20,000 vehicle that is worth $11,000 at the end of the lease. If you have read my previous post entitles “What is a Lease?” you know that you are essentially paying for what you use which is the initial $9,000. The sales tax on a lease in the state of Ohio is based on the $9000 and is paid to the county up front. That means that if you lease the vehicle, you only pay ($9,000 x 7%) $630 in sales tax. As we can see, leasing a vehicle effectively cuts your sales tax in half! Keep in mind that every state is different in how tax is calculated, but in most states, leasing will save you a bundle in sales tax when buying a new vehicle.


Posted in Uncategorized

Leasing Part 2

3 Common Mistakes that are made when leasing a vehicle

Once you have a basic understanding about what leasing is, you are ready to figure out what vehicle you want. The following are 3 things that everybody will want to avoid when PhotoGrid_2014-09-13_20_28_38considering a lease:
First, be sure that you are looking at vehicles that are in your price range and fit your lifestyle. Many times I see people that are looking for a $20,000 vehicle end up leasing a $30,000 vehicle because the lease payment fits into their budget. A lease should be considered an alternative way of acquiring the vehicle that you want, not a way to drive a vehicle that you normally could not afford. Determine the vehicle that you want and then look at the financing options and the lease options.
The second mistake that we want to avoid is extending the term of the lease very far beyond the warranty term. One of the benefits of leasing is that if something breaks on the vehicle, you don’t have to worry about it. If you lease a vehicle for 48 or 60 months, it is usually outside of the bumper to bumper warranty and any repairs will be yours to pay. There is nothing worse than paying for a large repair on a vehicle only to turn it back in to the bank at the end of the lease. Don’t peruse long term leases no matter how tempting the payment may be.
The last mistake that most people make is mileage. Be realistic about the mileage that you drive. The payment is always lower if you choose a low mileage lease, but if you drive more mileage than the lease allows, you will have to pay for it at the end. Most leasing companies give you a break on the price of mileage if you buy it up front, and some companies such as Ford Credit will even reimburse you if you don’t drive all of the mileage. Be honest with yourself about the miles that you drive. You will be much happier in the long run.
Leasing can be a fun way to drive new cars frequently. Avoiding these 3 common mistakes with assure you peace of mind leasing for many years.


Posted in Uncategorized

What is a Lease?

As long as I have been selling cars, people have been asking me if they should buy or lease a new car. There is no easy answer to that question. There are times when you should buy a vehicle and times when the lease makes more sense. Some people shy away from leasing because they don’t really understand what it is. The simplest way to describe a lease is that you pay for what you use. Allow me to explain. Most vehicles retain about 50% of the original window sticker price in 3 years. If that is true and you Lincoln Automotive Financial Servicesare looking at a $20,000 vehicle, then a 3 year lease would cost you $10,000 ($20,000 x 50%). If you divide the $10,000 by 36, you will have a payment of $277 per month for 36 months. At the end, you would have the option of buying the lease out for the remaining $10,000 or walking away and getting something new. This way, you pay for the best years your vehicle and let somebody else deal with the maintenance that comes along in later years. This is a simple illustration of a lease and is meant just to explain the theory behind leasing. There are many other factors that go into leasing a vehicle such as Sales Tax, Rebates, Trade in Vehicles, and Money Factors, but I will go into that in a later post.


Posted in Financial, Sales

2015 Lincoln Navigator is Coming!

FrontThe Lincoln Navigator debuted in 1998 and immediately redefined what luxury was all about. Nobody thought that the market for a large luxury SUV could be so ripe for conquest except for the designers, marketers, and engineers at the Lincoln Motor Company.  Prestige was redefined for over a generation and the Lincoln Navigator led the way. Still one of the most comfortable vehicles on the market, the Lincoln Navigator began losing market share to some competitors that focused on bling over functionality.  Well, the wait is OVER! The 2015 Lincoln Navigator is set to take the country by storm again! A classy leather wrapped interior, My Lincoln Touch, and a carry over of the famous independent rear suspension makes the Lincoln Navigator an unstoppable force. Combine that with a beautiful split wing grill, and tail lights that run completely Dashacross the tail gate, and you have a combination of luxury, bling, and functionality that very few can match. If that wasn’t enough, the 2015 Lincoln Navigator will come standard with the famous Ecoboost twin turbo V6 engine. This engine combines V8 power, diesel torque, and V6 fuel economy. The Ecoboost engine is expected to rearproduce 365hp with 420 lb.-ft. of torque at 2500 RPM. Couple that with an average estimated fuel economy of 17 miles per gallon, and you have just mixed the ingredients for the greatest full size luxury SUV ever offered to the public. The 2015 Lincoln Navigator is set to debut late this month. Contact us at Montgomery Lincoln 513-683-3800 for more information or to place your order.

Posted in Sales